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Privacy Policy Bystronic Inc.

An overview of data protection

1. An overview of data protection

General

The following gives a simple overview of what happens to your personal information when you visit our website. Personal information is any data with which you could be personally identified. Detailed information on the subject of data protection can be found in our privacy policy found below.

Data collection on our website

Who is responsible for the data collection on this website?

The data collected on this website are processed by the website operator. The operator's contact details can be found in the website's required legal notice.

How do we collect your data?

Some data are collected when you provide it to us. This could, for example, be data you enter on a contact form.
Other data are collected automatically by our IT systems when you visit the website. These data are primarily technical data such as the browser and operating system you are using or when you accessed the page. These data are collected automatically as soon as you enter our website.

What do we use your data for?

Part of the data is collected to ensure the proper functioning of the website. Other data can be used to analyse how visitors use the site.

What rights do you have regarding your data?

You always have the right to request information about your stored data, its origin, its recipients, and the purpose of its collection at no charge. You also have the right to request that it be corrected, blocked, or deleted. You can contact us at any time using the address given in the legal notice if you have further questions about the issue of privacy and data protection. You may also, of course, file a complaint with the competent regulatory authorities.

Analytics and third-party tools

When visiting our website, statistical analyses may be made of your surfing behaviour. This happens primarily using cookies and analytics. The analysis of your surfing behaviour is usually anonymous, i.e. we will not be able to identify you from this data. You can object to this analysis or prevent it by not using certain tools. Detailed information can be found in the following privacy policy.
You can object to this analysis. We will inform you below about how to exercise your options in this regard.

Business Partner data protection notice
Applicant data processing notice

General information and mandatory information

2. General information and mandatory information

Data protection

The operators of this website take the protection of your personal data very seriously. We treat your personal data as confidential and in accordance with the statutory data protection regulations and this privacy policy.
If you use this website, various pieces of personal data will be collected. Personal information is any data with which you could be personally identified. This privacy policy explains what information we collect and what we use it for. It also explains how and for what purpose this happens.
Please note that data transmitted via the internet (e.g. via email communication) may be subject to security breaches. Complete protection of your data from third-party access is not possible.

Notice concerning the party responsible for this website

The party responsible for processing data on this website is:

Bystronic Inc.
2200 West Central Road
Hoffman Estates, IL 60192

Telephone: +1 847-214-0300
sales.us@!zilch!bystronic.com

The responsible party is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (names, email addresses, etc.).

Revocation of your consent to the processing of your data

Many data processing operations are only possible with your express consent. You may revoke your consent at any time with future effect. An informal email making this request is sufficient. The data processed before we receive your request may still be legally processed.

Right to data portability

You have the right to have data which we process based on your consent or in fulfilment of a contract automatically delivered to yourself or to a third party in a standard, machine-readable format. If you require the direct transfer of data to another responsible party, this will only be done to the extent technically feasible.

SSL or TLS encryption

This site uses SSL or TLS encryption for security reasons and for the protection of the transmission of confidential content, such as the inquiries you send to us as the site operator. You can recognize an encrypted connection in your browser's address line when it changes from "http://" to "https://" and the lock icon is displayed in your browser's address bar.

If SSL or TLS encryption is activated, the data you transfer to us cannot be read by third parties.

Information, blocking, deletion

As permitted by law, you have the right to be provided at any time with information free of charge about any of your personal data that is stored as well as its origin, the recipient and the purpose for which it has been processed. You also have the right to have this data corrected, blocked or deleted. You can contact us at any time using the address given in our legal notice if you have further questions on the topic of personal data.

Opposition to promotional emails

We hereby expressly prohibit the use of contact data published in the context of website legal notice requirements with regard to sending promotional and informational materials not expressly requested. The website operator reserves the right to take specific legal action if unsolicited advertising material, such as email spam, is received.

Data protection officer

3. Data protection officer

We have appointed a data protection officer for our company, please contact the following address for more information.

Bystronic Laser AG
Data Governance
Industriestrasse 21
CH-3362 Niederönz

gdpr.ch@!zilch!bystronic.com

Data collection on our website

4. Data collection on our website

Cookies

Some of our web pages use cookies. Cookies do not harm your computer and do not contain any viruses. Cookies help make our website more user-friendly, efficient, and secure. Cookies are small text files that are stored on your computer and saved by your browser.

Most of the cookies we use are so-called "session cookies." They are automatically deleted after your visit. Other cookies remain in your device's memory until you delete them. These cookies make it possible to recognize your browser when you next visit the site.

You can configure your browser to inform you about the use of cookies so that you can decide on a case-by-case basis whether to accept or reject a cookie. Alternatively, your browser can be configured to automatically accept cookies under certain conditions or to always reject them, or to automatically delete cookies when closing your browser. Disabling cookies may limit the functionality of this website.

Cookies which are necessary to allow electronic communications or to provide certain functions you wish to use (such as the shopping cart) are stored pursuant to Art. 6 paragraph 1, letter f of GDPR. The website operator has a legitimate interest in the storage of cookies to ensure an optimized service provided free of technical errors. If other cookies (such as those used to analyse your surfing behaviour) are also stored, they will be treated separately in this privacy policy.

Server log files

The website provider automatically collects and stores information that your browser automatically transmits to us in "server log files". These are:

  • Browser type and browser version
  • Operating system used
  • Referrer URL
  • Host name of the accessing computer
  • Time of the server request
  • IP address

These data will not be combined with data from other sources.

The basis for data processing is Art. 6 (1) (b) GDPR, which allows the processing of data to fulfil a contract or for measures preliminary to a contract.

Contact form

Should you send us questions via the contact form, we will collect the data entered on the form, including the contact details you provide, to answer your question and any follow-up questions. We do not share this information without your permission.

We will, therefore, process any data you enter onto the contact form only with your consent per Art. 6 (1)(a) GDPR. You may revoke your consent at any time. An informal email making this request is sufficient. The data processed before we receive your request may still be legally processed.

We will retain the data you provide on the contact form until you request its deletion, revoke your consent for its storage, or the purpose for its storage no longer pertains (e.g. after fulfilling your request). Any mandatory statutory provisions, especially those regarding mandatory data retention periods, remain unaffected by this provision.

Registration on this website

You can register on our website in order to access additional functions offered here. The input data will only be used for the purpose of using the respective site or service for which you have registered. The mandatory information requested during registration must be provided in full. Otherwise, we will reject your registration.
To inform you about important changes such as those within the scope of our site or technical changes, we will use the email address specified during registration.

We will process the data provided during registration only based on your consent per Art. 6 (1)(a) GDPR. You may revoke your consent at any time with future effect. An informal email making this request is sufficient. The data processed before we receive your request may still be legally processed.

We will continue to store the data collected during registration for as long as you remain registered on our website. Statutory retention periods remain unaffected.

Data transmitted when entering into a contract with online shops, retailers, and mail order

We transmit personally identifiable data to third parties only to the extent required to fulfil the terms of your contract, for example, to companies entrusted to deliver goods to your location or banks entrusted to process your payments. Your data will not be transmitted for any other purpose unless you have given your express permission to do so. Your data will not be disclosed to third parties for advertising purposes without your express consent.

The basis for data processing is Art. 6 (1) (b) GDPR, which allows the processing of data to fulfil a contract or for measures preliminary to a contract.

Marketo Cookies

Marketo marketing automation software uses Functional Cookies on the Bystronicusa.com product pages to provide enhanced functionality and personalization. These cookies do not directly store personal information, but are based on uniquely identifying the browser and internet device. 

Cookie Name
Marketo Munchkin (_mkto_trk)

Description of Purpose
This cookie is set by Marketo. This allows a website to track visitor behavior on the sites on which the cookie is installed and to link a visitor to the recipient of an email marketing campaign, to measure campaign effectiveness. Tracking is performed anonymously until a user identifies himself by submitting a form.

Expiration
2 years

Google Adwords Cookies

These cookies may be set through our site. They may be used to build a profile of your interests based on past visits to our website and show you relevant advertisements on other sites. If you do not allow these cookies, you will experience less targeted advertising. Visitors can opt out of Google's use of cookies by visiting Google's 
Ads Settings

Cookie Name
Google AdWords

Description of Purpose
Google Remarketing

These cookies enable behavioral advertising, remarketing and analytics on the Google AdWords platform.

Expiration
30 days

Social media

5. Social media

LinkedIn Marketing Solutions

On our website, we use “LinkedIn Marketing Solutions”, a service of LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland (hereinafter referred to as “Marketing Solutions”). Marketing Solutions saves and processes information about your user behavior on our website. To do so, Marketing Solutions uses, among other things, cookies, which are small text files that are saved locally in the cache of your web browser on your terminal device and enable an analysis of your use of our website.

We use Marketing Solutions for marketing and optimization purposes, particularly to analyze the use of our website and to be able to continuously improve individual functions and offers as well as the user experience. Through statistical analysis of user behavior, we can improve our offering and develop it to be more interesting to you as a user. Herein also lies our legitimate interest in processing the abovementioned data through the third-party provider. The legal basis is Art. 6 (1)(1)(f) GDPR.

You can prevent the installation of cookies by deleting existing cookies and disabling cookies from being saved in the settings of your web browser. Please note that you potentially might not be able to use all functions of our website to their full extent in this case. You can also prevent the collection of the abovementioned information by LinkedIn by setting an opt-out cookie at the following linked site:
Cookie Settings

Please note that this setting is deleted when you delete your cookies. You can object to the collection and forwarding of personal data or prevent the processing of this data by disabling the execution of JavaScript in your browser. Additionally, you can prevent the execution of JavaScript code altogether by installing a JavaScript blocker (e.g., https://noscript.net/ or https://www.ghostery.com). Please note that you potentially might not be able to use all functions of our website to their full extent in this case.

Information of the third-party provider: LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland. You can find further information from the third-party provider regarding data protection at the following website: https://www.linkedin.com/legal/privacy-policy

You can also prevent the collection of the abovementioned information by third-party providers by setting an opt-out cookie at the following linked website:
http://optout.aboutads.info/?c=2#!/
http://www.youronlinechoices.com/de/praferenzmanagement/

Facebook Pixel

To measure conversion rates, this website uses the visitor activity pixel of Facebook. The provider of this service is Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. According to Facebook’s statement the collected data will be transferred to the USA and other third-party countries too.

This tool allows the tracking of page visitors after they have been linked to the website of the provider after clicking on a Facebook ad. This makes it possible to analyze the effectiveness of Facebook ads for statistical and market research purposes and to optimize future advertising campaigns.

For us as the operators of this website, the collected data is anonymous. We are not in a position to arrive at any conclusions as to the identity of users. However, Facebook archives the information and processes it, so that it is possible to make a connection to the respective user profile and Facebook is in a position to use the data for its own promotional purposes in compliance with the Facebook Data Usage Policy. This enables Facebook to display ads on Facebook pages as well as in locations outside of Facebook. We as the operator of this website have no control over the use of such data.

The use of Facebook Pixel is based on Art. 6 Sect. 1 lit. f GDPR. The operator of the website has a legitimate interest in effective advertising campaigns, which also include social media. If a corresponding agreement has been requested (e.g. an agreement to the storage of cookies), the processing takes place exclusively on the basis of Art. 6 para. 1 lit. a GDPR; the agreement can be revoked at any time.

In Facebook’s Data Privacy Policies, you will find additional information about the protection of your privacy at: https://www.facebook.com/about/privacy/.

You also have the option to deactivate the remarketing function “Custom Audiences” in the ad settings section under https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen.
To do this, you first have to log into Facebook.

If you do not have a Facebook account, you can deactivate any user based advertising by Facebook on the website of the European Interactive Digital Advertising Alliance:
http://www.youronlinechoices.com/de/praferenzmanagement/.

Facebook and we are the joint Data Controllers as defined in Art. 26 GDPR.
We have entered into an agreement on joint processing with Facebook. The primary content of this agreement is described in a statement by Facebook you may review under the following link: https://www.facebook.com/legal/terms/page_controller_addendum

Facebook plugins (Like & Share buttons)

Our website includes plugins for the social network Facebook, Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA. The Facebook plugins can be recognized by the Facebook logo or the Like button on our site. For an overview of Facebook plugins, see https://developers.facebook.com/docs/plugins/.

When you visit our site, a direct connection between your browser and the Facebook server is established via the plugin. This enables Facebook to receive information that you have visited our site from your IP address. If you click on the Facebook "Like button" while you are logged into your Facebook account, you can link the content of our site to your Facebook profile. This allows Facebook to associate visits to our site with your user account. Please note that, as the operator of this site, we have no knowledge of the content of the data transmitted to Facebook or of how Facebook uses these data. For more information, please see Facebook's privacy policy at https://en-gb.facebook.com/policy.php

If you do not want Facebook to associate your visit to our site with your Facebook account, please log out of your Facebook account.

Twitter plugin

Functions of the Twitter service have been integrated into our website and app. These features are offered by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. When you use Twitter and the “Retweet” function, the websites you visit are connected to your Twitter account and made known to other users. In doing so, data will also be transferred to Twitter. We would like to point out that, as the provider of these pages, we have no knowledge of the content of the data transmitted or how it will be used by Twitter. For more information on Twitter's privacy policy, please go to https://twitter.com/privacy.

Your privacy preferences with Twitter can be modified in your account settings at https://twitter.com/account/settings

Instagram plugin

Our website contains functions of the Instagram service. These functions are offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, USA.

If you are logged into your Instagram account, you can click the Instagram button to link the content of our pages with your Instagram profile. This means that Instagram can associate visits to our pages with your user account. As the provider of this website, we expressly point out that we receive no information on the content of the transmitted data or its use by Instagram.

For more information, see the Instagram Privacy Policy: https://instagram.com/about/legal/privacy/.

Tumblr plugin

Our pages use the buttons of the Tumblr service. It is operated by Tumblr, Inc., 35 East 21st St., 10th Floor, New York, NY 10010, USA.

These functions allow you to share a post or a page on Tumblr or to follow the provider on Tumblr. When you visit one of our websites using the Tumblr button, the browser establishes a direct connection to the Tumblr servers. We have no influence on the amount of data that Tumblr gathers and transmits with the plugin. Based on our current knowledge, we believe that the user's IP address and the URL of the respective website are transmitted.

Further information can be found in Tumblr's privacy policy at https://www.tumblr.com/policy/de/privacy.

LinkedIn plugin

Our site uses functions from the LinkedIn network. The service is provided by LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA.

Each time one of our pages containing LinkedIn features is accessed, your browser establishes a direct connection to the LinkedIn servers. LinkedIn is informed that you have visited our web pages from your IP address. If you use the LinkedIn “Recommend” button and are logged into your LinkedIn account, it is possible for LinkedIn to associate your visit to our website to your user account. We would like to point out that, as the provider of these pages, we have no knowledge of the content of the data transmitted or how it will be used by LinkedIn.

More information can be found in the LinkedIn privacy policy at: https://www.linkedin.com/legal/privacy-policy.

XING plugin

Our website uses features provided by the XING network. The provider is XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany.

Each time one of our pages containing XING features is accessed, your browser establishes a direct connection to the XING servers. To the best of our knowledge, no personal data is stored in the process. In particular, no IP addresses are stored nor is usage behaviour evaluated.

For more information about data protection and the XING Share button, please see the XING privacy policy at https://www.xing.com/app/share?op=data_protection.

Pinterest plugin

Our website contains functions of the Pinterest social network, operated by Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA.

When you visit a page containing the Pinterest social plugin, your browser establishes a direct connection to the Pinterest servers. The plugin transmits this log data to Pinterest servers in the United States. This log data may include your IP address, the address of the websites visited, which also includes Pinterest features, browser type and settings, the date and time of the request, how you use Pinterest, and cookies.

More information about the purpose, scope and further processing and use of data by Pinterest, as well as your rights and options to protect your privacy, can be found in the privacy notices of Pinterest:
https://policy.pinterest.com/en-gb/privacy-policy

Analytics and advertising

6. Analytics and advertising

Google Analytics

This website uses Google Analytics, a web analytics service. It is operated by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
Google Analytics uses so-called "cookies". These are text files that are stored on your computer and that allow an analysis of the use of the website by you. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.
Google Analytics cookies are stored based on Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in analysing user behaviour to optimize both its website and its advertising.

IP anonymisation

We have activated the IP anonymisation feature on this website. Your IP address will be shortened by Google within the European Union or other parties to the Agreement on the European Economic Area prior to transmission to the United States. Only in exceptional cases is the full IP address sent to a Google server in the US and shortened there. Google will use this information on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity, and to provide other services regarding website activity and Internet usage for the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with any other data held by Google.

Browser plugin

You can prevent these cookies being stored by selecting the appropriate settings in your browser. However, we wish to point out that doing so may mean you will not be able to enjoy the full functionality of this website. You can also prevent the data generated by cookies about your use of the website (incl. your IP address) from being passed to Google, and the processing of these data by Google, by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en.

Objecting to the collection of data

You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set to prevent your data from being collected on future visits to this site: Disable Google Analytics.

For more information about how Google Analytics handles user data, see Google's privacy policy:
https://support.google.com/analytics/answer/6004245?hl=en.

Outsourced data processing

We have entered into an agreement with Google for the outsourcing of our data processing and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Demographic data collection by Google Analytics

This website uses Google Analytics' demographic features. This allows reports to be generated containing statements about the age, gender, and interests of site visitors. This data comes from interest-based advertising from Google and third-party visitor data. This collected data cannot be attributed to any specific individual person. You can disable this feature at any time by adjusting the ads settings in your Google account or you can forbid the collection of your data by Google Analytics as described in the section "Refusal of data collection".

Google Ads

The website operator uses Google Ads. Google Ads is an online advertising program of Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads enables us to run ads on the Google search engine or on third-party web pages if a user has entered certain search terms into Google (keyword targeting). Furthermore, targeted ads can be displayed based on user data (e.g., location data and interests) available to Google (target-group targeting). As the website operator, we may evaluate this data quantitatively by analyzing which search terms have led to our ads being displayed, for example, and how many views led to corresponding clicks.

The use of Google Ads is based on Art. 6 (1)(f) GDPR. The website operator has a legitimate interest in the most effective marketing possible for its service products.

Data transfer to the USA is supported by standard contractual clauses of the EU Commission. For details, see the following:
https://policies.google.com/privacy/frameworks and
https://privacy.google.com/businesses/controllerterms/mccs/.

Google Conversion Tracking

This website uses Google Conversion Tracking. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Using Google Conversion Tracking, we and Google can detect if a user has performed certain actions. We can thus assess which buttons on our website were clicked and how frequently, for example, and which products were viewed or purchased particularly frequently. This information serves to generate conversion statistics. We discover the total number of users who clicked on our ads and which actions they performed. We do not retain information with which we could identify a user personally. Google itself uses cookies or comparable recognition technologies for identification.

The use of Google Conversion Tracking is based on Art. 6 (1)(f) GDPR. The website operator has a legitimate interest in the analysis of user behavior in order to optimize both its website and its advertising. Provided that appropriate consent has been requested, processing is done exclusively on the basis of Art. 6 (1)(a) GDPR, insofar as consent includes the storage of cookies or access to information on the user's end device (e.g., device fingerprinting). Consent can be revoked at any time.

Microsoft Dynamics 365

We use the marketing, analysis, and service tool Microsoft Dynamics 365 Marketing and Customer Insights (hereinafter called “Dynamics 365”). The provider of this service is Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. Dynamics 365 Marketing and Customer Insights collects, compiles, and analyzes data on the behavior of website users. This data includes access to web pages and the time spent there, among other things.

The purpose of Dynamics 365 Marketing and Customer Insights as an analysis tool is to provide information relevant to the interests of users based on their behavior on the web page and to optimize related marketing activities. Dynamics 365 Marketing and Customer Insights uses cookies, which are saved in the user's browser and enable an analysis of use of the website by the user (see details under “Microsoft Dynamics 365 Marketing cookies in forms”). Data processing is carried out on the basis of user consent according to Art. 6 (1)(a) GDPR.

The data recipient, as the processor, is Dynamics 365 Marketing and Customer Insights. For this purpose, we have entered into a corresponding processing contract with Microsoft in accordance with the Online Service Terms. Data is deleted as soon as it is no longer necessary for our recording purposes. Data saved in cookies is transferred to a server at a Microsoft Azure data center and stored there; according to our understanding of the Microsoft security policy (https://www.microsoft.com/de-ch/trust-center/privacy/data-location), the server is located in Switzerland. We therefore assume that data transfer to the USA does not take place. Provision of your personal data is voluntary, based entirely on your consent. If you do not allow access, it could lead to limitations in the website's functions.

You can revoke your consent at any time with future effect through your cookie settings. This could lead to limitations in the website's functions.

Microsoft Dynamics 365 Cloud for Marketing

We use the marketing automation system Microsoft Dynamics 365 Cloud for Marketing from the provider Microsoft Corporation (Microsoft Schweiz GmbH, The Circle, Postfach, 8058 Zürich-Flughafen, Switzerland), hereinafter “Microsoft,” for carrying out marketing campaigns, for analysis purposes, and to appeal to customers and potential customers in a manner specific to their target group. Data processing takes place within the European Union.

We particularly use the system for sending email communications (e.g., in connection with providing downloads), for event management (e.g., managing event participation), and for preparing landing pages and contact forms.

Using the provider Microsoft and the system, carrying out statistical collection and analysis, as well as logging sign-in processes for communication by email is based on your consent to email communication via Microsoft Dynamics 365 Cloud for Marketing according to Art. 6 (1)(a) GDPR. System components (e.g., forms) integrated into our online content use “cookies,” which are saved on the user's computer and enable us to analyze use of the website. The following information is recorded in particular: client ID, geographic location, browser type, session duration, and pages accessed.

Pseudonymized email tracking: Collecting statistics also includes determining if newsletters have been opened, when they were opened, and which links were clicked. This information can technically be mapped to individual newsletter recipients; however, the analysis of personal data is disabled, and information on newsletter recipients is only evaluated with pseudonymization and cannot be decrypted and associated with individuals.

Cancellation/revocation: Users can unsubscribe from receiving our newsletter at any time, i.e., they can revoke their consent. A link for unsubscribing from the newsletter can be found by users at the end of every newsletter. When a user has unsubscribed from receiving the newsletter, the user's personal data processed for sending the newsletter is deleted.

Users can find further information on data protection in the Microsoft privacy policy at https://privacy.microsoft.com/de-de/privacystatement.

Users can find further information on the use of cookies in connection with the system at https://docs.microsoft.com/de-de/dynamics365/customer-engagement/marketing/cookies.

Plugins und Tools

7. Plugins and tools

YouTube

Our website uses plugins from YouTube, which is operated by Google. The operator of the pages is YouTube LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.

If you visit one of our pages featuring a YouTube plugin, a connection to the YouTube servers is established. Here the YouTube server is informed about which of our pages you have visited.

If you're logged in to your YouTube account, YouTube allows you to associate your browsing behaviour directly with your personal profile. You can prevent this by logging out of your YouTube account.

YouTube is used to help make our website appealing. This constitutes a justified interest pursuant to Art. 6 (1) (f) GDPR.

Further information about handling user data, can be found in the data protection declaration of YouTube under https://policies.google.com/privacy?hl=en&gl=en.

Adobe Fonts

In order to ensure the uniform depiction of certain fonts, our website uses fonts called Adobe Fonts provided by Adobe Systems Incorporated, 345 Park Avenue, San Jose, CA 95110-2704, USA (Adobe).

When you access pages of our website, your browser will automatically load the required fonts directly from the Adobe site to be able to display them correctly on your device. As a result, your browser will establish a connection with Adobe’s servers in the United States. Hence, Adobe learns that your IP address was used to access our website. According to the information provided by Adobe, no cookies will be stored in conjunction with the provision of the fonts.

Adobe is in possession of a certification in accordance with the EU-US Privacy Shield. The Privacy Shield is a compact ratified between the United States of America and the European Union, aiming to warrant compliance with European Data Protection Standards. For more information, please follow this link: https://www.adobe.com/uk/privacy/eudatatransfers.html

The use of Adobe Fonts is necessary to ensure the uniform presentation of fonts on our website. This constitutes a legitimate interest as defined in Art. 6 Sect. 1 lit. f GDPR.

For more information about Adobe Fonts, please read the policies under: https://www.adobe.com/uk/privacy/policies/adobe-fonts.html

Adobe’s Data Privacy Declaration may be reviewed under: https://www.adobe.com/uk/privacy/policy.html

Google reCAPTCHA

We use “Google reCAPTCHA” (hereinafter referred to as “reCAPTCHA”) on our websites. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. (“Google”).

The purpose of reCAPTCHA is to determine whether data entered on our websites (e.g. information entered into a contact form) is being provided by a human user or by an automated program. To determine this, reCAPTCHA analyses the behaviour of the website visitors based on a variety of parameters. This analysis is triggered automatically as soon as the website visitor enters the site. For this analysis, reCAPTCHA evaluates a variety of data (e.g. IP address, time the website visitor spent on the site or cursor movements initiated by the user). The data tracked during such analyses are forwarded to Google.

reCAPTCHA analyses run entirely in the background. Website visitors are not alerted that an analysis is underway.

The data is processed on the basis of Art. 6 Sect. 1 lit. f GDPR. It is in the website operators legitimate interest, to protect the operator’s web content against misuse by automated industrial espionage systems and against SPAM.

For more information about Google reCAPTCHA and to review the Data Privacy Declaration of Google, please follow these links: https://policies.google.com/privacy?hl=en and
https://www.google.com/recaptcha/intro/android.html.

Google Maps

This website uses the mapping service Google Maps. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland. To enable the use of the Google Maps features, your IP address must be stored. As a rule, this information is transferred to one of Google's servers in the United States, where it is archived. The operator of this website has no control over the data transfer.

We use Google Maps to present our online content in an appealing manner and to make the locations disclosed on our website easy to find. The data shall be processed exclusively on the basis of Art. 6 Sect. 1 lit. a GDPR. This declaration of consent may be revoked at any time.

For more information on the handling of user data, please review Google's Data Privacy Declaration under:
https://policies.google.com/privacy?hl=en

Use of SalesViewer® technology

This website uses SalesViewer® technology from SalesViewer® GmbH on the basis of the website operator’s legitimate interests (Section 6 paragraph 1 lit.f GDPR) in order to collect and save data on marketing, market research and optimisation purposes.

In order to do this, a javascript based code, which serves to capture company-related data and according website usage. The data captured using this technology are encrypted in a non-retrievable one-way function (so-called hashing). The data is immediately pseudonymised and is not used to identify website visitors personally.

The data stored by Salesviewer will be deleted as soon as they are no longer required for their intended purpose and there are no legal obligations to retain them.

The data recording and storage can be repealed at any time with immediate effect for the future, by clicking on https://www.salesviewer.com/opt-out in order to prevent SalesViewer® from recording your data. In this case, an opt-out cookie for this website is saved on your device. If you delete the cookies in the browser, you will need to click on this link again.

Newsletter

8. Newsletter

Newsletter data

If you would like to receive our newsletter, we require a valid email address as well as information that allows us to verify that you are the owner of the specified email address and that you agree to receive this newsletter. No additional data is collected or is only collected on a voluntary basis. We only use this data to send the requested information and do not pass it on to third parties.

We will, therefore, process any data you enter onto the contact form only with your consent per Art. 6 (1) (a) GDPR. You can revoke consent to the storage of your data and email address as well as their use for sending the newsletter at any time, e.g. through the "unsubscribe" link in the newsletter. The data processed before we receive your request may still be legally processed.

The data provided when registering for the newsletter will be used to distribute the newsletter until you cancel your subscription when said data will be deleted. Data we have stored for other purposes (e.g. email addresses for the members area) remain unaffected.

Marketo Mail Service

We use Marketo, a service of Marketo EMEA Ltd. (Red Oak North, South County Business Park, Leopardstown, Dublin 18, Ireland ("Marketo")), on our website to collect statistical data on the use of our website and to optimize our offer accordingly, to provide system-related emails, information on individual surfing behavior, downloads of white papers, fact sheets, case studies and similar materials, and to conduct email marketing.

For this purpose, one or more cookies are stored on your computer, with the help of which data is collected for marketing and optimization purposes and stored and processed on Marketo's servers. The data collected may be combined with the personal data you voluntarily provide on the website for profiling purposes. You can object to the profiling by deactivating the cookie function in your browser. If you have given us your consent, we will also use your data to inform you about our products and news. For more information, please see Marketo's privacy policy at https://documents.marketo.com/legal/privacy/